Image of Edwyn Chen, the designer of this website

Edwyn Chen

Occupation
UX UI Designer
Location
Melbourne / Naarm
Pronouns
He/Him
About

I’m a Melbourne based UX UI designer who loves pandas. I enjoy solving problems and using my knowledge, experiences and perspectives to form human centred design solutions. I have a drive to learn and constantly improve myself and the digital and physical environments around me.

As a UI UX designer in Fintech, I was involved in rebuilding EonX's whole design system applying design tokens and ensuring the designs were meeting WCAG AA accessibility requirements. I had the privilege of working with a large client, such as Mastercard, to design and collaborate in a team with developers to build financial portals to cater to the different users.

Previously as a graphic designer, I worked in New Aim, a furniture and homeware industry, creating realistic product images and other collateral. This job helped me realise my passion for problem solving and the design process.

My infatuation with pandas has lead my curiosity to explore and become an environmentalist, as I want the planet to be thriving for centuries to come. Inclusivity and building safe spaces are areas that I am engrossed by. These are practices I care deeply about and wish to connect with others that feel the same way.

My legacy is to leave the world in a better place than when I was brought into it.

Education
Certificate of Web Accessibility
EdX
Dec 2025
UX / UI Transform
Academy XI
Jun 2021 - Dec 2021
Bachelors of Design (Digital Media)
RMIT Univerisity
March 2016 - Dec 2018
Experience
InForm
Product Designer
Jun 2023 - Mar 2026

Built a new tokenised design system to meet compliance with WCAG AA standards.
Redesigned many pages including their high traffic web pages reducing bounce rates by 50% YoY and increasing time on page by 79%.
Contributed to a 10% uplift in overall engagement YoY on the whole website.
I translated user research and business strategy into scalable, intuitive experiences that balanced dense information with seamless interaction.

EonX
UX / UI Designer
Mar 2022 - Jan 2023

Rebuilt and maintained a design system and ensure compliance with WCAG AA standards.
Designed financial portals for customers, merchants and admin users for clients.
Streamlined design processes by creating design templates in Figma.
Produced multiple prototypes, presentations and other collateral for sales team.

The Girls Refuge
UX / UI Designer
Oct 2021 - Dec 2021

Collaborated with a team to produce a website update to assist teen girls experience with connecting with the organisation. Improved usability with new features and clear hierarchy. Updated the brand design system. Cooperated with another team to integrate a chatbot onto the website.

DAWG
UX Designer and Main UI Designer
Sep 2021 - Oct 2021

Collaboratively produced a responsive e-commerce website for a dog treat start up business. Explored options to better connect users with each other and build a community. Proposed marketing strategies. Lead the whole UI design, created custom illustrations and defined a design system from scratch.

New Aim
Junior Graphic Designer
Jul 2020 - Nov 2021

Produced composited product images and styled images on a whole range of furniture and homeware. Build on the current brand style guides and have them adhere to each sales channel’s individual styling requirements. Worked on over 500 products images.

Programs
Figma
Webflow
Miro
Photoshop
Illustrator
After Effects
Skills
Double diamond methodology
Human centred design thinking
Design system maintenance
Design tokens
User research
User interface design
User experience design
Motion graphics
Graphic design
Photo compositing